Laurie Osborne
Copywriter-at-Large
HELLO
Searching for the right words?
With 16 years' experience collaborating with business owners and agencies, I can help.
"Laurie is an amplifier. He makes sure that the right message is heard in a way that's easily understood."
JAY UHDINGER, Founder, Gauss Eyewear
"Laurie is a versatile writer, always deadline-conscious and willing to go the extra mile."
JUREEPORN THAIDUMRONG, Founder & Creative Chairwoman, GREYnJ United
CLIENTS
Rebel Owl
Freelance Copywriter 2017 - Present
Wrote a wide variety of creative copy for Singtel, Schroders, Prudential and Under Armour.
Freelance Copywriter 2017 - Present
Developed brand identities for innovative new hotel resort and spa properties throughout Indonesia.
MullenLowe Group Asia Pacific
Freelance Copywriter 2014 - 2018
Developed copy for Garuda Indonesia, the archipelago's national airline, and Paddle Pop ice creams.
Viva Creative Studio
Freelance Copywriter 2015 - 2017
Wrote creative copy for Southeast Asia's JW Marriott and Renaissance Hotels.
Brilliant Basics
Freelance Content Strategist 2015 - 2016
Developed interactive multimedia installation content for a major telecommunications brand.
Freelance Content Strategist 2014
Co-developed annual strategy for the content creation, delivery and governance of Audi Singapore's members' portal, myAudiworld.
Client Services 2013 - 2014
Worked closely with Diageo Australia to develop national experiential campaigns for brands such as Johnnie Walker, Smirnoff and Bundaberg.
Conceptualised and co-produced world-class events on schedule and within budget, while nurturing new business through social media engagement.
Freelance Copywriter 2010 - 2012
Developed award-winning copy for international clients that included Heineken, Tiger beer, lebua Hotels & Resorts and Kimberly-Clark.
National Correspondent 2010 - 2011
Reviewed Thailand’s latest hotel resorts and restaurants for prestigious global publication with a circulation of 809,604.
Senior Editor 2010 - 2011
Developed press releases, advertorials, websites, microsites and print copy for a diverse roster of clients that included Rémy Martin, Nikki Beach, Radisson hotels, Onyx Hospitality Group and the Singapore Tourism Board.
Copywriter 2010 - 2011
Delivered a daily smorgasbord of written content for Asia’s largest online travel portal.
Contributing Writer 2006 - 2011
Updated ‘Hotels’ and ‘Nightlife’ sections of Bangkok’s best-selling annual guidebook and website.
Jeh United, now GREYnJ United
Copywriter 2008 - 2009
Working for Thailand's creative powerhouse, I wrote and presented TVC, billboard, radio, print and online copy for clients that included Nestlé and Muthi Maya.
let's talk
Brochure or a billboard?
Podcast script or a press release?
Wherever you are, I'd love to hear about your project.
Seriously, don't leave me hanging.
Copyright 2021